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Mid-market companies use risk management to offset promotion costs
By: Troy Francois
As mid-market companies look for ways to build their brands and win customers, many are using promotional risk management to help offset the costs and...
Fashion Brand 55DSL Launches With a Twitter Trend Diesel-brand 55DSL Launches in India With an FWA Site of the Day Nomination and Over 5 Million Impressions
By: Troy Francois
55DSL is the fresh, young spin-off of the iconic Italian fashion brand Diesel. The brand launched its presence in India with the campaign "Paint ...